BASIC APPROACH AND SALES TECHNIQUES
Let’s start with good times to approach the table:
1. Right after the customers are served their drinks or their order was taken.
2. After the customers are served their food but they are not busy with it - you can see that they are relaxed and talking.
IMPORTANT TO KEEP IN MIND: Restaurant Personnel will let you know if they have any special requests about the times you approach the table. It is your responsibility to work with them and accommodate them. It is not appropriate to interfere with the work of the restaurant. That is why you must follow these guidelines.
We never approach the table to take pictures when:
1. You see menus on the table
2. Guests are busy with their meal
3. Server is working with the table
4. The check has been dropped
What not to say when approaching a table:
“I’m sorry for interrupting you”, “Are you guys interested?”, “Would you like a free postcard?”, “Would you like to get a picture together?” Any sort of “would you like to” questions are generally not a good idea.
What to say when approaching a table:
“Hello! How are you doing tonight? The restaurant is giving you a complimentary postcard. It will have your pictures on it (you can show them an example). I just need to take a few pictures of you, please smile, look my way, and I’ll make you a postcard.”
Make sure they understand it’s a free gift. If they ask you how much the postcard is, say: “The postcard is a free gift from the restaurant.” “Thank you everyone”.
What to say when going back to the table with the free postcard and optional prints?
“Here is your free postcard from our restaurant to commemorate your meal.” Hand it to someone and give them a moment to look at the postcard, make sure they pay attention, and then say: “I also have some optional larger prints for you. Please take a look”, and pass the pictures to the guests one by one.
The important thing is to make sure that they are taking a look at them. Give them a few seconds to look at the photos and after that name the price.
Can you leave the pictures on the table?
You cannot, unless they explicitly ask you to. But before you leave them, make sure you remember the quantity of the photos you left with them.
Check back with them in 5 minutes and say: “Did you like anything?”
If they did, follow the sales procedure, congratulations!
If they didn’t, say: “Thank you everyone. Enjoy the rest of your day.”
If they are interested in purchasing the photos, make sure they understand that the photos are separate from their bill.
Only cash and Credit Card payments are accepted, and only in American currency.
If they pay cash, take the payment and use the check presenter to hold your sales. Give them a cash receipt.
If they pay by debit/credit card, take the card and charge it using the credit card terminal.
Go back to the customers and give them the Customer Copy of the receipt and ask them to sign the Merchant Copy, which you should keep and treat like cash.
IMPORTANT: AFTER YOU HAVE MADE A SALE, MAKE SURE THAT THE CUSTOMERS ARE HAPPY WITH EVERYTHING. ALWAYS SMILE AND BE NICE, AND SAY: “THANK YOU! ENJOY THE REST OF YOUR DAY OR NIGHT.”
REMEMBER: THE CUSTOMER IS ALWAYS RIGHT!
What to do if the table refuses to purchase the optional prints?
If the group is not interested in buying anything, say: “Thank you everyone. Enjoy the rest of your day” or “Thank you for coming out and enjoy the rest of your day”. AND SMILE
THIS IS IMPORTANT! WE NEVER ASK TWICE: ONCE THE CUSTOMER HAS SAID – “NO”, WE NEVER ASK THEM AGAIN. THAT’S BEING PUSHY AND YOU CAN MAKE PEOPLE ANGRY.
MAKE SURE THAT THE CUSTOMERS ARE HAPPY WITH EVERYTHING. ALWAYS SMILE AND BE NICE.